Nextel wanted to disclose the release of their new 3G plans and, to do so, ad agency Sunset created an ad campaign wherein people would upload 8 pictures to a mobile site so that Nextel would print them a photo album which could be retrieved at participating stores.

Ratto was reponsible for building the entire system, from the mobile site where the pictures were chosen to print control system at the stores. Built entirely with HTML5 and dedication.